Grow Your Business, Like The Pros Do
What You Learn Here, You Can Use Tomorrow…
Most sales training seminars are all about fluff and excitement. They build you up and get you all psyched up so that you are excited about selling and enthused to hit the road running, but they rarely give you the tools you need to be successful. Here at Purple Rhino’s SoftWash Systems Sales Bootcamp we not only give you an important concept to help grow you personally and make you a better sales person but we also give you great marketing and sales tools to immediately start your phone ringing so that you can put WINS on your score board.
SALES BOOTCAMP ACADEMY
25th-27th of September 2018
| 8:30AM | 9:00AM | 10:00AM | 11:00AM | 12:00PM | ||
|---|---|---|---|---|---|---|
| TUESDAY 25th of Sep. |
Selling | MEET & GREET | Selling SoftWashing | 5 Keys to pattering success | Good Stewards | LUNCH |
| WEDNESDAY 26th of Sep. |
Marketing | MEET & GREET | Marketing Pioneers | Positional Marketing | Popcorn Marketing | LUNCH |
| THURSDAY 27th of Sep. |
Preparing | MEET & GREET | SoftServ Sales Person | Simple Market Research | Hunt or Farm | LUNCH |
Tuesday
-Sales-
SELLING SOFTWASHING
Soft washing is the alternative to pressure washing, but are you selling it as such? What are you doing to so clearly differentiate yourself from the norm in the exterior cleaning industry? This class will address the finer bullet points that need to be part of your presentation when selling this product called soft washing.
5 KEYS TO PATTERING SUCCESS
AC Lockyer has had many successes in his life and none were left to chance. Being deliberate and executing a daily plan will virtually guarantee you are able to obtain everything you want in life if you follow these simple steps AC discovered many years ago. There are five keys to replicating success over and over again. Today you can start using them to win!
GOOD STEWARDS
Today environmental concerns are top of mind for the average consumer. We all want to do our part to protect our planet. SoftWash Systems Good Stewards program will help you communicate what you are doing to be a good steward of our Earth and what we are doing to protect it. This class will help you leverage and brag, so to speak, about those efforts.
Wednesday
-Marketing-
MARKETING PIONEERS
Tracking and measuring your advertising is an important step towards getting in control of your spending and numbers. Honestly, some advertising is just a turkey. Knowing how to grade and prune your advertising quickly will save you money but also put you on the path to higher and more profitable sales.
POSITIONAL MARKETING
How to make your company incomPEARable in today’s market place is a challenge today. Being a good company or even a great company doesn’t really get you any props in today’s digital culture. If you have ever heard the phrase making an apples to apples comparison, then you know measuring your company against your competition can be a grueling process. This class will help you make some STARK comparisons so that consumers will clearly see who is a different fruit in the marketplace.
POPCORN MARKETING
Do you need a simple, low cost, and easy to implement marketing plan for your service business? Well AC Lockyer’s Popcorn Marketing can be that for you. This is a quick implementation, highly systemized, and replicateable marketing plan for your business that utilizes time and presence you already have in small marketing bursts we call pops of the corn.
Thursday
-Preparing-
SOFTSERV MODEL
Organizing a sales team take a lot of coordination and work flow management. Poor communication of the process of how you work a lead and turn it into a sale can lead to missteps and customer heartache. This class on the SoftServ Business System will guide your Territory Managers through the process of how they interact daily with this robust business system.
SIMPLE MARKET RSEARCH
Market research and demographics are very important when selecting and developing sales territories. Knowing who your customer is and where they live is paramount. This sales and marketing class will dive into a simple process for creating lists of target residential customers and how to market to them.
HUNT OR FARM
There are two differing approaches to sales team development. One of creating a pack of hunters, the other a tribe of farmers. Soft washing companies need to put down roots and stop the practice of traveling far and wide in search of easy kills and low hanging fruit. To truly build something in your business is to claim your land and start farming it. How much in sales can you really get from your 30 mile bubble? Only a farmer can truly know. The question for you is do I hunt or do I farm?
"Definitely the best SoftWashing event UK has ever seen"
Main Speakers
Ac Lockyer
Owner of SoftWash Systems plc
SoftWash Systems is a softwashing business network that brings equipment, chemicals, education, support and systems to softwashing business owners. We are franchise-esk but not a franchise. SoftWash Systems provides robust business solutions at an a la carte basis so that those in our network can purchase what they need to grow their business. All of this without geographically protected territories and royalties.
Brandon Vaugan
All Clean SoftWash plc
Hi, I’m Brandon Vaughn, owner of All-Clean Window Service and All-Clean SoftWash in beautiful Troutdale, OR (about 15 minutes from Multnomah Falls). My father started All-Clean in 1978 as a window cleaning business – literally just him and a helper for 34 years. For 14 of those years – I was his helper. I started working full time washing windows, cleaning gutters and pressure washing at the age of 13. I homeschooled through high school and 40 hours a week, I worked my butt off!
Testimonials
“I took Ac’s Sales Camp last year, October 2017. We have been in business since 2009. The main issue we had was selling our value and not knowing what to say and being kinda nervous to talk to property owners or business owners. The Sales Bootcamp was an excellent experience all around.”
Jamie
